Jack N’ Jill Secures Distribution to CVS Stores Nationwide
Jack N’ Jill, a pioneer in kids’ natural care on a mission to make healthy habits fun, has announced new distribution in CVS for its cornerstone range of natural oral care products for babies and kids. The four-product set will be live in more than 5,600 CVS stores across the nation this month. This announcement comes on the heels of the Australian-based brand’s consistent double-digit YOY growth in the US marketplace, as more parents look to natural and transparent alternatives for their families.
“We’re thrilled to partner with CVS to amplify our presence in the US marketplace and provide access to oral care products for children that parents can feel good about,” said CEO and Co-Founder, Justin Bernhaut. “We’ve seen incredible growth globally in the natural care space for children and we’re excited to continue this momentum in the US.”
Four of Jack N’ Jill’s top-selling SKUs will hit CVS shelves this month in the oral care aisle. The shelf placement will include Fairy Floss Dental Flossers, Baby Gum & Tooth Wipes, Natural Certified Strawberry Toothpaste and Natural Certified Flavor-Free Toothpaste.
“As parents ourselves, we know the challenge of creating healthy habits for your family and finding products that meet your standards and your kids’ too,” said Co-Founder and Creative Director, Rachel Bernhaut. “By expanding our retail footprint in CVS, we’re excited to help reach even more parents and alleviate some of the stress that comes with the universal challenge of kids not brushing their teeth.”
Like the entirety of the Jack N’ Jill portfolio, the featured products were designed with parents, children and the environment in mind. All the brand’s products are formulated with natural, hypoallergenic and when possible, organic ingredients and utilize minimal, recyclable and BPA- free packaging.
For more information on where Jack N’ Jill’s range of products can be found, visit the brand’s website, Wellbeing Island.
For sales inquiries, reach out to jnjusa@jackandjillkids.com or wholesaleusa@jackandjillkids.com.