About
Grocery Insight is your destination for category analysis, retailer insight and recent happenings in the grocery marketplace.
Content. Grocery Insight connects directly with retailers and suppliers to provide readers with current market and category information and insights. Rather than editorializing category coverage or recycling public information, we dig deep into categories and retailers to provide insightful coverage. Additionally, coverage in Grocery Insight is intended as a start to the category conversation, providing an opportunity to address opportunities, product issues and category concerns.
Style. Grocery Insight strives to present information in a quickly-readable style, featuring shorter stories that can be digested quickly. Our readership is the busiest in the industry, and doesn’t have time to waste on long winded articles that don’t come quickly to the point. By addressing their time constraints for news and time to read, we provide a more useful solution as they seek out category and industry coverage.
Circulation. By focusing on the leading decision-makers and influencers in the industry, Grocery Insight brings insightful coverage to those that can actually use it. We target readers between the CEO/President level and the assistant buyer, including VPs, directors, GMs, buyers and category managers. With a total circulation of just over 15,000, Grocery Insight reaches the core key readers that are leading the marketplace forward.
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The Blog
New Farm-to-Phone App Connects Consumers to Community Growers
Creators of CropSwap this week are introducing a farm-to-phone app that connects consumers with the best farmers and growers in their communities, making it easier, safer and more accessible to […]
Domino’s Pizza Giving Away 10 Million Pizza Slices
Domino’s Pizza company-owned and franchised stores throughout the US will donate roughly 10 million slices of pizza within their local communities, starting this week. Domino’s is partnering with its franchisees […]
US Foods’ Partnerships Provide Distribution Support
US Foods announced this week it has secured about 20 retail distribution partnerships across national grocery store chains, wholesale grocers and consumer packaged goods brands during the COVID-19 pandemic. To […]