ORBIT Gum Unveils White Sweet Mint as Newest Soft Chew Innovation
ORBIT gum is ringing in the new year with a brand-new addition to their popular soft chew lineup – White Sweet Mint, bringing a fan-favorite ORBIT flavor to a new whitening form.
Consumers already love ORBIT’s Sweet Mint flavor for its clean and fresh taste, and now they can try it with a crunchy exterior and chewy center bursting with delicious, sweet mint flavor, sold in a bottle perfect for taking on the go and sharing with friends. ORBIT’s newest flavor gives a stronger, brighter and whiter smile, with a clean and fresh feeling mouth, letting your confidence shine.
“We know consumers can be self-conscious about their smiles, so we hope that ORBIT White Sweet Mint can help give everyone an extra boost of confidence and inspire moments of everyday happiness in 2024,” said Maria Urista, Vice President at Mars Wrigley. “Our soft chew format is a fan favorite and we’re excited to deliver this beloved flavor as part of our ORBIT White lineup to keep everyone feeling their best.”
ORBIT White Sweet Mint is hitting shelves in a 40-count bottle at retailers nationwide starting January 2024. For more information, click here.