June 20, 2024

Premier Nutrition Expands Breakfast Offerings with Launch of New Protein Pancake & Waffle Mix Line

Premier Nutrition and De Wafelbakkers have launched Premier Protein Pancake & Waffle Mixes, the newest line of protein-packed breakfast options from the brand. Available in both Buttermilk and Original varieties, the pancake mixes have 15 grams of protein per serving and can be made by just adding water for an easy to prepare, hearty and delicious way to kickstart your day.

“We are thrilled about expanding our partnership with Premier Nutrition through the exciting launch of our second pancake product line,” said Dan Anglemyer, Chief Operating Officer. “With an increasing demand for protein-rich options in people’s diets and a need for convenient solutions, we believe our new line of pancake mixes will become a pantry staple. They offer not only great taste but also effortless preparation, perfect for those busy mornings.”

“We at Premier Protein are excited to continue expanding our product offerings with the introduction of these new Pancake & Waffle Mixes,” said Nick Stiritz, US Vice President of Premier Nutrition. “Our mission is to inspire optimism on the journey to becoming a happier, healthier you. With 15 grams of protein per serving and unbeatable taste, Premier Protein Pancake and Waffle Mix is the perfect way to add a tasty and nutritious boost to your day.”

Product Highlights:

  • Complete Buttermilk or Original Pancake & Waffle Mix with just add water convenience
  • 15g of protein per serving — making this a great breakfast to power you through the day
  • Add your favorite mix-ins like chocolate chips, fruit or nuts and top with peanut butter, maple syrup or Greek yogurt

Premier Protein Pancake and Waffle Mixes will be available nationally starting summer 2024. Find a retailer near you by using Premier Protein’s website at Premier Protein. For more information visit Premier Protein on Instagram and Facebook.

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