September 18, 2025

Natural Grocers® Expands Private-Label Brand With Organic Restaurant-Style Tortilla Chips

Salsa- and guacamole-lovers rejoice! Natural Grocers®, the nation’s largest family-operated natural and organic grocery retailer, has announced the latest addition to its private-label brand with Natural Grocers® Brand Organic Restaurant-Style Tortilla Chips. With three flavors to choose from, these light and crispy snacks are crafted with authentic stone-ground organic corn, sea salt and decades of experience. The new additions to the company’s house brand are certified organic, non-GMO, vegan-friendly, kosher and are made without synthetic colors and artificial sweeteners, flavors and preservatives (as defined by its standards).

“A tortilla chip is a food where you can taste the attention to detail at the very first bite,” said Raquel Isely, vice president of marketing at Natural Grocers. “With the earthy boldness of Blue, the light flavor of White Corn to complement your zestiest dips or the classic taste of Yellow, you’ll feel like you’re at your favorite Mexican restaurant — without waiting for a table, calculating the tip or splitting the bill.”

THREE NEW FLAVORS AT AN ALWAYS AFFORDABLESM PRICE
When it comes to its house brand products, Natural Grocers believes they should be the best that money can buy, while still leaving room in your wallet. The three new varieties of Natural Grocers® Brand Organic Restaurant-Style Tortilla Chips fall right in line.

  • Organic Restaurant-Style Blue Corn Tortilla Chips ($4.99 / 12 oz)
  • Organic Restaurant-Style White Corn Tortilla Chips ($4.99 / 12 oz)
  • Organic Restaurant-Style Yellow Corn Tortilla Chips ($4.99 / 12 oz)

RECENT ADDITIONS AND COMING SOON
Since its launch in 2016, Natural Grocers Brand Products has grown to feature more than 900 high-quality products, available exclusively at Natural Grocers stores. Learn more about Natural Grocers’ product standards here. Recent additions to the private-label line include several varieties of Organic Whole Milk Yogurt and Organic Wellness Shots, with even more premium-quality, Always Affordable products on the way.

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