Brandless is Returning
According to the company’s website, Brandless is almost ready to return, and the company is taking its time to ensure a flawless, Brandless experience for consumers. After two and half years since its launch, the online store had shut down in February 2020. According to various media reports, the company explained its downfall was due to the “fiercely competitive direct-to-consumer market.”
To celebrate the return of Brandless, the company created Brandless bundles for a limited time. “And since most of us aren’t traveling right now, we thought we’d make good use of our suitcases and fill them up with free products currently in high demand (like toilet paper)—something for you now, something for you later,” the company said.