November 12, 2020

New truwhip KETO Whipped Topping Available for Holiday Season

truwhip has added a new ketogenic diet-friendly product to its lineup of better-for-you whipped toppings. truwhip KETO will allow those embracing a keto lifestyle or simply limiting their carbohydrate intake to enjoy the upcoming holiday season to the fullest. truwhip KETO is now available in select retailers, with more widespread distribution slated for the first half of 2021.

truwhip KETO contains 1g of net carbohydrates, no sugar, only 25 calories per serving and is packaged in a 9 oz. reusable and recyclable container. Unlike conventional sugar-free toppings, truwhip KETO is not sweetened with sugar alcohols but instead with monk fruit and allulose. The new product joins truwhip’s lineup of Original, Vegan and Skinny whipped toppings. All truwhip products are gluten-free, non-GMO Project Verified and certified kosher with zero trans-fat per serving, no hydrogenated oils and no high fructose corn syrup.

This product launches as the global keto diet market is expected to hit $15.64 billion by 2027 and according to Google Trends, search frequency for “keto” increased by 850 percent between January 2016 and January 2020:

“The more educated consumers become about carbs and sugar, the more they search for no sugar, low carb options,” said Andrew Oppenheimer, director of sales for Peak Foods, LLC. “Our new KETO product not only meets that need, but the taste and texture is so good even the most diehard carb-lovers will enjoy it.”

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