Freshly Partners with Renowned Chefs to Launch Chef’s Special by Freshly
Freshly Inc., the leading fresh-prepared meal delivery service in the U.S., today announced the launch of Chef’s Special by Freshly, a new menu of limited-edition meal collaborations from renowned regional and national restaurant chefs. Designed to bring bold, adventurous eats with trending flavors and unique ingredients to Freshly customers, users can enjoy destination dining for a special night at home with ready-to-eat cuisine from chefs Jet Tila, Kwame Onwuachi, Sean Brock and Kristen Kish.
Chef’s Special by Freshly meals will be available beginning April 5 kicking off with Jet Tila. Each chef’s meal will debut for a limited 10-week period as part of Freshly’s rotating weekly menu of 35+ meals. The menu will feature:
- April – June 2021: Chef Jet Tila’s Kung Pao Steak with Basmati Rice & Toasted Cashews: An elevated yet approachable twist on a classic Asian-American dish. Slices of succulent steak over rice and a bright veggie stir-fry, topped with cashews and Chef Jet and Freshly’s signature Kung Pao Sauce.
- June – August 2021: Chef Kwame Onwuachi’s Escovitch Steak with Jerk Broccoli, Peppers & Coconut Rice: A modern, meatier take on a traditional Jamaican fish dish. This version features sliced steak and the traditional escovitch accompaniments, plus sides of house-roasted mini sweet peppers, jerk broccoli and caramelized onion coconut rice.
- August – October 2021: Chef Sean Brock’s Oven-Roasted Pork Chop
- October 2021 – January 2022: Chef Kristen Kish’s Sliced Beef Brisket
All meal concepts developed by the chefs were built from their own unique story — from celebrating culinary heritage to regional cuisine, ingredient spotlights and cultural identity. Like all Freshly meals, Chef’s Special by Freshly entrees arrive already prepared and can simply be heated in the microwave for three minutes with no chopping, cooking or cleaning required. Meals are single-serve and built on a foundation of better-for-you, whole-food ingredients.
“In the past year, there’s been a steady increase in interest for craft and artisanal food from consumers looking to liven up their pandemic pantries. This appetite for authentic food experiences only continues to grow as consumer tastes and preferences evolve,” said Mike Wystrach, Freshly Founder and CEO.
“We’re thrilled to welcome this roster of celebrated chefs to the Freshly kitchen to recreate their restaurant-quality meals at scale and give our customers a taste of their cuisine no matter where they are. For this series, we aimed to work with chefs who we were not only inspired from a culinary standpoint but also those who had unique stories to tell and are making a cultural impact in their communities.”
“The majority of Americans are eating at home right now rather than dining out, and chefs from all over are getting creative to meet them where they are,” said Chef Jet Tila. “With Freshly, it’s exciting to have a new platform to bring hundreds of thousands of people access to delicious new cuisine for an elevated experience at home, whether they’re in New York City or Nashville, with no cooking required.”
As strong believers in the restaurant dining experience and in support of the broader food and beverage industry, timed with the launch, Freshly is proud to support the critical work of the James Beard Foundation’s Open For Good campaign with a donation that will help independent restaurants across America survive the ongoing effects of the Covid-19 crisis, rebuild better and thrive for the long term.
The launch of Chef’s Special by Freshly comes on the heels of Freshly recently being acquired by Nestlé USA, the launch of FreshlyFit and a year of monumental growth for the company. In the past few months, the company opened new facilities in Commerce, CA and Austell, GA to increase production and order fulfillment capacity. Currently, Freshly ships more than one million meals per week to customers in 48 states.
Chef’s Special by Freshly meals start at $9.98 each (a $1.49 premium upcharge). Customers can order as part of their 4, 6, 10 or 12 weekly Freshly meal plans. For more information, click here.