August 25, 2021

Irish Health Food Brand All Real Nutrition Makes Debut

All Real Nutrition is an Irish health food brand, based out of Kerry, Ireland, that launched in 2020 and is committed to debunking fakeness and setting a new standard in the global health food industry – especially snack bars – all while backed by three standout characteristics: “Natural. Plastic-Free. Made in Ireland.”

The company’s ingredients are minimal in nature, sans synthetics and utilize real Irish ingredients, particularly Irish dairy and sea salt. 

In spite of these restrictive parameters, the brand has managed to create a series of snack bars that are impressively soft, wonderfully chewy and have an incredible all-around taste. While there is some natural sugar included via ingredients like dates and honey, company cofounder Niall Harty takes great care to emphasize the fact that even these are only included for preservation and aren’t necessary for the flavor profile.

The company is also serious about corporate social responsibility. Rather than offering lip service and embracing empty promises, the brand is committed to making a bona fide difference in multiple ways. As an Origin Green Certified manufacturer, it is committed to monitoring things like electricity, waste and water, paying a living wage (not just a minimum wage) and promoting from within the ranks of its own employees.

In addition, All Real Nutrition’s snack bars are packaged in compostable wrappers that prevent littering or long-term pollution issues. The brand has even partnered with Plastic Bank to help proactively take plastic contamination out of the world’s oceans.

For All Real Nutrition, the desire to make a difference is real. It goes much further than marketing-focused messages designed to boost sales. The company is trying to put its money where its mouth is in a manner that extends from sustaining the needs of consumers to making a greater difference in its customer communities and the world as a whole. 

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