Splash Beverage Group’s Pulpoloco Brand to be Sold at SoCal Ralph’s Stores

Splash Beverage Group, Inc., a portfolio company of leading beverage brands, has received authorization to sell its Pulpoloco Sangria line in 187 of Ralph’s Grocery stores across Southern California.

“This is another significant milestone for Splash and a meaningful step in our strategy to expand into major supermarket chains,” said Robert Nistico, Splash Beverage Group’s Chairman and CEO. “After a successful test run, Ralph’s authorized all three SKUs of Pulpoloco white, rosé and classic red. Ralph’s already carries Splash’s Copa di Vino varietals, which were added in early summer of 2021 and now all three Pulpoloco varietals. We believe this is a strong affirmation that consumers are catching on to the unique product lines that Splash distributes and bodes well for future expansion.”

Ralph’s Grocery is owned by The Kroger Company, one of the world’s largest food retailers with 2750 grocery retail stores under a variety of banner names.

“AB One’s coverage includes Southern California, and Ralph’s confidence in them as an elite service provider in beverage distribution was a key element in our obtaining this authorization,” Nistico said.

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