AN Supps Expands Innovation With Iconic Chiquita Brand Collab and a Nationwide Walmart US Launch
AN Supps, a division of Applied Nutrition PLC, is joining forces with Chiquita Brands International and thousands of Walmart US stores to deliver protein and pre-workout sports beverage mixes.
AN Supps began its partnership with Chiquita earlier in 2025, with five co-branded sports nutrition products exclusively sold through The Vitamin Shoppe.
The expanded partnership through Walmart allows shoppers to enjoy not only nutritious, healthy supplements so simple to use – but also a great-tasting source for beverage and food snacks, suited for many lifestyles.
The AN ESSENTIAL line of Chiquita co-branded sports nutrition powders, exclusively from AN Supps, is now available at thousands of Walmart locations in the United States and on Walmart.com.
“This partnership evolved naturally,” said Aaron Heidebreicht, CEO of AN Supps. “Bananas are the world’s most popular fruit. Walmart already sells more than 3 billion bananas annually in the United States alone. We are determined to address unmet demand in our own aisles. The Chiquita banner helps us to reinforce the integrity and quality of our sports nutrition, as Chiquita does with its core product.”
Heidebreicht continued. “Each offering delivers on natural flavors – and a serving of each protein powder has 100 percent of the potassium found in a banana. We are giving wellness consumers the solution they need elsewhere in a Walmart location. Plus, the protein product, like any Chiquita banana, tastes delicious.”
Walmart will be offering two protein powders from AN Supps, featuring the Chiquita co-branding – a banana chocolate whey protein and a banana strawberry whey protein. Both are gluten-free, potassium enriched and servings from each contain 20 grams of protein.
AN Supps will further celebrate the bevy of fresh fruit that also define the Chiquita brand equity. Chiquita distributes fresh apples, berries, pineapples, grapes, melon and citrus worldwide. These inspire two additional Chiquita co-branded items at Walmarts nationwide: pineapple strawberry and fruit blend pre-workout powders. Much like the Chiquita fruits inspiring these powders, both are gluten-free, soy-free, vegan-friendly and with no added sugar.
“Chiquita has been meticulous in its approach to extending across aisles at retail chains as prestigious as Walmart,” said Maria Janis, Vice-President, Licensing at Chiquita Brands International. “We ask ourselves introspectively: Does the new category complement wholesome nutrition? Will it appeal to a wide demographic? Do the ingredient and flavor profiles align with Chiquita fresh produce we ship worldwide? Does the new category reinforce our brand’s wellness values? And importantly, will the product meet the needs of critical stakeholders – our shoppers and the retail chains they frequent? The AN Supps line, quite simply, checks all the boxes.”
“Applied Nutrition PLC is a public company traded on the London Stock Exchange,” continued Heidebreicht. “Our stockholders mandate us to innovate and surpass consumer expectations, while paying homage to the trademark brands that long achieved those goals. We benefit in multiple ways through our strategic alliance with Chiquita Brands International and with Walmart locations throughout the United States. This extends our global alliance with these partners, which consumers everywhere continue to enjoy.”
The four AN Supps SKUs at Walmart US locations, co-branded with Chiquita, include banana-chocolate whey protein; banana-strawberry whey protein; pineapple-strawberry pre-workout powder; and fruit blend pre-workout powder.