Ben & Jerry’s Newest Topped Flavors Tap into Nostalgia

Ben & Jerry’s introduces its two newest ice cream innovations, evoking memories of childhood flavors.

Topped Chocolate Milk & Cookies – Chocolate Ice Cream with Chocolate Chip Cookies & Chocolate Cookie Swirls Topped with Milk Chocolatey Ganache & Fudge Chips

Topped Dirt Cake – Vanilla Pudding Ice Cream with Chocolate Sandwich Cookies & Chocolate Cookie Swirls Topped with Milk Chocolatey Ganache & Chocolate Cookie Crumble

These new flavors join the popular Topped line, introduced a year ago, which features a fudgy ganache layer across the top of every pint of ice cream. Ben & Jerry’s fans made Topped a huge hit in its first year. In fact, four of the seven original Topped flavors quickly made their way onto the ice cream maker’s Top 20 fan favorites list.

New in 2022, Ben & Jerry’s Flavor Gurus have developed a milk chocolatey version of the ganache Topped layer – the original line featured either a dark or white chocolatey ganache. In addition to the milk chocolatey ganache, both new flavors also feature a chocolate cookie swirl, affectionately dubbed the “fairy dust” of the most recent innovations according to the R&D Gurus responsible for taking these new flavors to the next level.

“The 2021 Topped line up was one of our most successful innovation launches ever,” said Ben & Jerry’s Flavor Guru, Colleen Rossell. “So, we can’t wait for fans to literally DIG into these new flavors. If you’re looking for a treat loaded with nostalgia that brings you back – these two new Topped flavors deliver.”

Rossell was responsible for tasting, testing, and topping off the Chocolate Milk & Cookies and Dirt Cake flavors.

Topped’s ganache is a decadent addition to Ben & Jerry’s offerings, and each Topped flavor provides all the chunks and swirls ice cream aficionados expect. The ganache is so abundant that Ben & Jerry’s Flavor Guru team says the best way to eat any of the Topped flavors is by using a fork to break through the ganache and chunk-spelunk the goodies in the layers below.

Topped Chocolate Milk & Cookies and Topped Dirt Cake will appear on shelves across the US in the first quarter of 2022 at a suggested retail price of $4.99-5.49. Dirt Cake will also be available as a flavor and as a one-of-a-kind special sundae in Scoop Shops across the US in the coming weeks.

Learn more about Ben & Jerry’s Topped flavors here.