June 10, 2024

Dr. Praeger’s Unveils New Products and Expands Distribution Across Top Retailers

Dr. Praeger’s, a pioneer in the better-for-you frozen food market, is thrilled to announce the launch of exciting new products and expanded distribution at select retailers nationwide.

This month Dr. Praeger’s will introduce two irresistible new offerings to 475 Target stores nationwide, where the brand’s Littles products are already a category leader in nutritious frozen snacks and meals. Perfect for popping in the air fryer for an easy, crunchy snack, the Southwestern Black Bean Crunchy Starstake the flavorful combination of black beans and Southwestern spices and give it a satisfying crunch. Sure to become a favorite to grab whenever hunger strikes,, the BBQ Black Bean & Sweet Potato Slider Patties, deliver the ultimate BBQ flavor with a blend of black beans, sweet potatoes and smoky BBQ seasoning in a smaller, snackable format. Both products retail for $6.29 per package.

After a successful debut at Costco stores across Southern California with the Crunchy California Veggie Burger, Dr. Praeger’s is proud to introduce a new Costco-exclusive product, the Smoky Chipotle Sweet Potato Burger. Debuting at 45 Costco locations across Texas, this new burger offers a bold combination of flavors with smoky chipotle seasoning and sweet potato goodness making it a perfect addition to any barbecue or mealtime occasion.

Dr. Praeger’s favorites and best-sellers are also getting expanded distribution with the Crunchy Southwestern Sweet Potato Veggie Burgers available at BJ’s Wholesale Club nationwide and select Kroger and Albertson’s stores, offering a delightful crunch and bold Southwestern flavors. The Crunchy Cauliflower Veggie Burgers will also be available at select Albertson’s and features a delicious blend of veggies, encased in a crispy coating for a satisfying bite.

“We’re excited to introduce these new products and expand our distribution to reach even more consumers across the country,” said Andy Reichgut, CEO of Dr. Praeger’s. “At Dr. Praeger’s, we’re committed to providing delicious and convenient veggie-forward options made with quality ingredients, and we’re delighted to offer these new choices to our customers.”

In addition to the above retailers, Dr. Praeger’s is available nationwide at Whole Foods, Target, Instacart, Fresh Direct and select grocery stores. For more information about Dr. Praeger’s products and where to find them, visit Dr. Praeger’s.



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