May 8, 2023

Flipz Twists Up New State Fair Inspired Pretzel Lineup in Time for Summer Snacking

Flipz, the chocolate covered pretzel brand, is twisting the most celebrated state fair snacks into pretzel form this summer. The brand is rolling out an all new Flipz State Fair lineup in two new offerings – Flipz State Fair Churros and Flipz State Fair Strawberry Shortcake – bringing all the excitement of the concession stand staples that inspired the flavors, with no admission ticket required to get a taste.

  • Flipz State Fair Churros: Flipz’s signature salty and crunchy pretzels are coated in a cinnamon sugar churro-flavored coating and drizzled with creamy milk chocolate to take taste buds on a state fair adventure packed with sugar, spice and everything nice.
  • Flipz State Fair Strawberry Shortcake: For a new twist on the light and fruity concession that perfectly balances salty and sweet, Flipz pretzels are coated in fresh strawberry, sweet cream and buttery cake flavored coating.

“As a brand, we are all about bringing fun and flavor to our fans wherever they are. The state fair is such an exciting staple moment of the summer season, and we were inspired by that energy” said Simge Weinling-Dogrular, Head of Marketing at pladis Americas. “With our Flipz State Fair offerings, we are bringing much-needed fun to everyday routines with snacks that transport our fans to thrilling times with family and friends at the state fair with every bite.”

The amusement park-inspired flavors are available now through September at select retailers, including Albertsons, CVS, Kroger, Sam’s Club, ShopRite and Publix, while supplies last.

To learn more about Flipz, visit Flipz.

 

 

 

 

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