Flow Alkaline Spring Water Boasts Immune System Support with Latest Beverage Unveiling
Flow Alkaline Spring Water begins the new year with a focus on immune system support through its latest innovation: Flow Vitamin-Infused Water. The new, three-flavor line of alkaline spring waters contain a blend of vitamins recognized for their support of immunity and metabolic function and will be available at US retailers including Sprouts Farmers Market, starting in March/April 2021. Flow Vitamin-Infused Water will also be available for pre-order here starting in February 2021.
Flow Vitamin-Infused Water is available in three flavors: Cherry, Citrus and Elderberry, featuring natural organic flavors and a vitamin and nutrient blend that includes ascorbic acid (vitamin C), zinc gluconate, niacinamide (vitamin B3), calcium D- pantothenate (vitamin B5), pyridoxine hydrochloride (vitamin B6), biotin (vitamin B7), folic acid, thiamine mononitrate (vitamin B1).
The new line reinforces the Flow brand’s continued commitment toward more sustainable packaging in the water aisle of the grocery. Each flavor is available in a 500-ml Tetra Pak carton that is made from nearly 70 percent renewable materials and is fully recyclable. Suggested retail pricing for a single 500-ml unit is US $2.99.
“We are focused on innovation that honors the primary reasons consumers have embraced Flow: taste, refreshment and water quality,” says Nicholas Reichenbach, founder and CEO of Flow Alkaline Spring Water. “With an increased consumer focus on health, wellness and immunity-supporting functional beverages, it is an ideal time for the Flow brand to introduce Flow Vitamin-Infused Water.”
“Our incredible retail partners, starting with Sprouts, are supporting this exciting beverage innovation,” says Reichenbach.
Flow Vitamin-Infused Water is the latest significant innovation from the brand following its spring 2020 launch of Flow Collagen-Infused Water, a three-flavor line of spring waters infused with 10 grams of high quality, grass-fed bovine collagen.