The continuous trend of cauliflower as a substitute has pushed Green Giant, leading industry frozen food manufacturer, to launch a new product line of medley bowls infused with cauliflower and riced vegetables. The line, Green Giant Simply Steam Riced Veggies, is the latest addition to Green Giant’s established Veggie Swap-Ins line.
The frozen food comes in small microwaveable pouches and offers a convenient and effortless meal in four different varieties: Riced Cauliflower Casserole, Riced Cauliflower with Broccoli Florets and Cheese, Riced Cauliflower Italian Style and Riced Cauliflower and Cheese. Containing no artificial flavoring, coloring or preservatives and holding only 40-120 calories, the Simply Steamed Riced Veggies line provides a convenient and nutritious solution for meals, side dishes and snacks.
Cauliflower is a known for its versatile substitutions for rice, pasta, pizza crust, bread, potatoes, to name a few. The expectations with this new product line is to create an uncomplicated, affordable, convenient and nutritional meal option. The product is easily stackable to maximize freezer space and is perfect for a quick on the go meal.
“The Green Giant Veggie Swap-Ins line has been one of the most exciting introductions to freezers across America and is perfect for busy families that want to add more veggies to their meals,” said Green Giant evp, Jordan Greenberg.