August 27, 2021

Hissho Sushi to Unveil Franks RedHot Crunchy Buffalo Chicken Roll Next Week

Hissho Sushi, a leading sushi distributor in the US, is joining forces with hot sauce brand Franks RedHot to unveil a new, never-before-tasted sushi roll – the Franks RedHot Crunchy Buffalo Chicken Roll. The new creation, in spired by America’s love of football and buffalo chicken, will be available Aug. 30 at more than 1,000 locations across the country, including grocery stores, hospitals and airports.

The eight-piece flavor-packed Franks RedHot Crunchy Buffalo Chicken Roll takes an iconic American sauce and pairs it with Japanese tradition and retails for $5.99.

The new roll includes grilled chicken, cream cheese, avocado and crisp carrots rolled into rice and nori and topped with crunchy fried onions. Hissho Sushi’s expert chefs added a finishing drizzle of Frank’s RedHot, Japanese BBQ sauce, spicy mayo and a dusting of Frank’s RedHot seasoning to create the perfect blend of flavor and heat.

“We are thrilled to join forces with such an iconic brand to provide both consumers and retailers with a new innovative sushi option,” said Dan Beem, CEO of Hissho Sushi. “Whether you are new to sushi or a seasoned chopstick veteran, our Frank’s RedHot Crunchy Buffalo Chicken Roll serves the delicious, fiery and flavorful experience your tastebuds are searching for.”

“Our consumers are always telling us they put Frank’s RedHot on everything, so we were excited to try it on sushi,” said Trevor Squires, general manager of McCormick Branded Flavor Solutions for North America. “Hissho Sushi’s premium, hand-crafted sushi and our rich and spicy Franks RedHot sauce make a fire duo that will entice both sushi and Frank’s lovers alike.”

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