June 9, 2025

Kellanova Underscores Summer Promotions with Floaties

From festive packaging and limited-edition floaties to ice cream mashups and grilling go-tos, Kellanova’s beloved brands like Cheez-Its, Pringles, Pop-Tarts and Eggo are delivering big flavor and fun just in time for the sunny season.

Cheez-It Makes a Splash

Cheez-It is bringing the spirit with its Flag Summer crackers and its saucy collaboration with Palermo’s Pizza, both of which are available for a limited time.

The lineup of floaties include:

Town House Toasts to Patriotic Snacking

The Town House Star Spangled Original Crackers are perfect for charcuterie boards, party spreads and summer entertaining.

Pringles Stacks the Season Right

Pringles’ seasonal packaging in all formats are great for snacking on the go:

  • Summer Snack Stack 23-count – a pool bag staple
  • Caddy 12-count – great for road trips

Pop-Tarts Cools Off with Sweet Surprises

Pop-Tarts is cooling things down with Ice Cream Sandwiches and new Ice Cream Pints coming in three different flavors: Frosted Strawberry, Brown Sugar Cinnamon and Frosted Chocolate Fudge. Want to lounge in style? Get your hands on a Pop-Tarts-branded pool floatie.

Eggo Brings the Frozen Fun

Eggo is making waves with new Ice Cream Sandwiches and Ice Cream Pints featuring three signature waffle flavors in every bite: Buttery Maple, Chocolate Chip and Blueberry. For easy, on-the-go snacking, grab the new Eggo Pancake Birthday Cake Pouched Minis. These are perfect for summer road trips.

There’s also an Eggo floatie.

MorningStar Farms Heats Up the Grill

Sizzlin’ Steakhouse Burgers from MorningStar Farms will bring that backyard BBQ vibe with a sizzling, savory twist.

Rice Krispies Treats Bring the Fireworks

Snap, crackle, pop into summer with an all-star lineup of seasonal specials from a favorite marshmallowey family favorite:

  • Ice Cream Pints and Sandwiches for nostalgic, crispy-cool indulgence
  • Patriotic Mini Treats for ideal for on-the-go snacking
  • A limited-time pool float that’s too sweet to pass up

 

 

 

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