Mary Beth Laughton Joins Impossible Foods’ Board of Directors

Impossible Foods announced Mary Beth Laughton has joined the food tech startup’s board of directors.

The retail industry veteran has more than 20 years of experience in marketing, innovation and sustainability for consumer brands and has served as a senior executive at multiple multinational companies. She is currently the President and CEO of Athleta, a premium fitness and lifestyle brand that creates versatile performance apparel to inspire active and confident women and girls. Athleta, a certified B Corporation, was acquired by Gap Inc. in 2008.

Previously, Laughton was Executive Vice President of Omni Retail for Sephora US. Before that, she spent nine years at Nike, where she held a variety of strategy, merchandising and e-commerce roles. Laughton also served as a board member of REI.

“Few companies are pursuing as bold and ambitious of a vision as Impossible Foods,” said Laughton. “Like Athleta, the team at Impossible Foods is passionate about both innovation as well as creating a sustainable future. I’m thrilled to be part of an organization dedicated to combining profit and planet, and I look forward to helping them extend their impact even further.”

“Mary Beth is a world-class corporate leader,” said Impossible Foods’ CEO and Founder Dr. Patrick O. Brown. “We are excited about the strategic guidance she will bring as we navigate this period of hypergrowth and unprecedented retail expansion. In particular, we are eager to tap into her experience and insights in retail, marketing and e-commerce which will help us build awareness, trial and the Impossible Food brand.”

Laughton’s appointment to the board comes at a critical moment in Impossible Foods’ growth trajectory as the company continues to dramatically expand its retail presence to more than 9,000 stores in all 50 states – a more than 60x increase of Impossible Foods’ retail footprint since March 2020.

To find Impossible Burger near you, visit www.impossiblefoods.com.