September 22, 2021

Mother Raw Launches New Plant-based Dips and Quesos

Mother Raw, the Toronto-based start-up making consciously crafted and plant-powered products, announces new innovation in the growing plant-based dips category.

“As Mother Raw rounds the corner to our third anniversary as a dressing darling in the organic, plant-based foods space, it was natural to turn our focus to creating dairy-free dips and quesos that are creamy, crave-able and made with familiar ingredients,” said Mother Raw CEO Kristi Knowles, who is also an Advisory Board Member of Plant-Based Foods of Canada. “Our super-star team has been extraordinarily resourceful during the pandemic, gleaning insights from consumers, searching out food trends and sampling hundreds of recipes to create these delicious products that have broad appeal and are also vegan. We are excited to keep shaking things up here on Canadian soil, while continuing to build scale across the US.”

The latest product innovations from Mother Raw were initially introduced through social media at the end of August, with the full line-up available here. There are five dips (Spinach, Roasted Garlic, Everything Bagel, French Onion and Ranch) and three quesos (Original, Spicy and Nacho). The new dips are plant-based and come in 100 per cent recyclable jars, sure to appeal to the massively expanding segment of plant-based food seekers and even consumers avoiding dairy, nut, gluten, soy, canola and refined sugar.

Since the $8.1M capital investment in November 2020, Mother Raw has continued to gain new distribution at retailers across North America including Sobeys, Fortinos, Longo’s and Sprouts, with more confirmed accounts in play across North America. Distribution wins go beyond bricks and mortar to include online retailers like Plant X, Way Too Good, Vegano, The Green Living Store, Voila and Juice Press. They’ve also forged collaborations with fast growing, dynamic brands including Lightlife, Beyond Meat, Sol Cuisine, Spudsy Snacks and Saje.

Despite the challenges of the pandemic, Mother Raw has more than doubled revenues in Canada growing +127 percent, adding seven major Canadian retailers and numerous independents accounting for more than 750 new stores across Canada, “The growth in Canada has been very promising and as business uptake resumes in the US we are continuing the rapid momentum we built there before the start of the pandemic. There is a lot of exciting news on the horizon,” added Knowles.

Mother Raw dressings and dips can be found in the refrigerated aisle at major retailers and several speciality and independent retailers across Canada, including Metro, Save-on Foods, Sobeys, Longo’s, Fortinos and Walmart. In the US, Mother Raw is at Fresh Thyme, Natural Grocers, Pavilions and Sprouts with more listings in the works. Mother Raw products are cold shipped anywhere in North America and can be found online.

 

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