Nature’s Path Unveils Rhino Rolls Cereal
Nature’s Path is excited to announce it has added Rhino Rolls, a fun and crispy, tiny cinnamon bun-like cereal to its EnviroKidz breakfast family.
Made with organic gluten-free whole oat and rice flour, Rhino Rolls is gently sweetened with organic cane sugar and sprinkled with real cinnamon and vanilla. Rhino Rolls is made without any artificial flavors, colors or preservatives and contains 18 grams of whole grains per serving.
“As a parent, it makes me so happy that this cereal is gluten free and so nutritious,” said Arjan Stephens, General Manager of Nature’s Path. “But I have to say, above all, it’s incredibly delicious. You may find yourselves fighting with the kids over the box!”
And just like all the other cereals in the Nature’s Path EnviroKidz family, by choosing Rhino Rolls you will also help support an animal organization. The organization featured on Rhino Rolls is the African Wildlife Foundation, which works to protect rhinos and other vulnerable species by protecting habitats, preventing poaching and trafficking and reducing human and wildlife conflicts in Africa. To date, EnviroKidz has donated close to $4 million to organizations that work towards protecting threatened and endangered animals including the Jane Goodall Institute and the Dian Fossey Gorilla Fund.
“Our company purpose is to always leave the earth better than we found it,” said Jyoti Stephens, VP Mission and Strategy at Nature’s Path. “To us, that includes protecting wildlife. Three species of rhinos are now critically endangered and very few rhinos live outside national parks and reserves. We’ve partnered with the African Wildlife Foundation because of their multifaceted approach to conservation including wildlife conservation, community empowerment, land & habitat protection and global leadership.”
“We applaud the dedication of Nature’s Path to social responsibility and environmentally sustainable product offerings,” said African Wildlife Foundation CEO Kaddu Sebunya. “It isn’t often that you see a company consistently utilize partnerships and work across different enviro sectors to deliver social good, including the focus on wildlife conservation. AWF is pleased to work with Nature’s Path in our continued mission to preserve cornerstone species. This is indeed a great step towards enhancing conservation efforts to protect wildlife habitats, stop poaching and halt illegal wildlife trade.”
Rhino Rolls are now available at retailers nationwide, including Whole Foods Market, Kroger, Sprouts, Amazon and here.