October 16, 2024

NatureSweet Celebrates Día de Muertos with Fun Holiday-themed Packaging

NatureSweet is celebrating Día de Muertos, also known as Day of the Dead, with the release of a special 10oz medley of cherry tomatoes in vibrant fall colors.

The Día de Muertos Seasonal Medley features a mix of red, orange and yellow snacking tomatoes, packaged into a clear clamshell with a festive top seal that honors the traditional Mexican holiday. While Día de Muertos is distinct from Halloween, it is observed around the same time frame, from Oct. 28 to Nov. 2 and share’s themes of remembrance and celebration of life.

“We’re thrilled to pay homage to a joyful occasion where families remember the lives of their ancestors,” said Lori Castillo, Vice President of Marketing at NatureSweet. “With each colorful bite, we hope this vibrant, seasonal medley brings people together to celebrate the beauty of this meaningful holiday.”

NatureSweet’s Día de Muertos Seasonal Medley is the perfect addition to any holiday charcuterie board, meal or snack. The medley will be available at select retailers, including Kroger, Save Mart, Stater Bros. Markets, Wakefern and Dierbergs Markets, starting mid-October.

Subscribe to Grocery Insight