October 21, 2021

Nestlé Introduces Rallies Nut Butter Bombs

Nestlé has launched Nestlé Rallies Nut Butter Bombs, boasting bold flavors, real creamy nut butters and rich, premium chocolate.

With no artificial flavors, colors or preservatives, Nestlé Rallies Nut Butter Bombs are chilled to maintain freshness and flavor. The treat provides additional snacking options for those shopping the perimeter like the produce and dairy sections of the store. Nestlé Rallies Nut Butter Bombs are now available in two flavors, Brownie Almond Butter and Salted Cashew Butter, with a third, Raspberry Peanut Butter, to be released in early 2022.

“Between family, work and the stress of their daily lives, consumers are struggling to find opportunities and ways to prioritize themselves throughout the day. Nearly three-quarters, or 74 percent, of consumers say ‘treating oneself’ is the main driver of comfort snacking to combat slumps in their busy lifestyles. Eventually, we all need a ‘pick me up,'” said Michael Darman, innovation manager at Nestlé USA. “Nestlé Rallies offers a delicious treat with less added sugar than consumers are used to finding in similar snacks. The indulgence is a grab-and-go option and a fresh, elevated take on a traditional treat. From the initial bite into the chilled chocolate shell to the rich, smooth textures of the nut butter filling, we’re providing a treat that combines delicious ingredients to help consumers take on their day.”

Nestlé Rallies Nut Butter Bombs can now be found in the refrigerated section of select Hy-Vee stores, with nationwide availability online for consumers to purchase at Nestle Rallies. In-store distribution will continue to increase in the coming months. One package of Nestlé Rallies contains three individual bite-sized chocolaty, nut butter bombs and comes at a suggested retail price of $2.49. Larger boxes containing six packages are available on the Nestlé Rallies website for $19.99.

To learn more about Nestlé Rallies click here.

 

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