May 9, 2024

Oscar Mayer’s New Stuffed Dogs Bring Bold Flavors and Cheese to Grocery Store Shelves

Oscar Mayer introduces its new Stuffed Dogs line to grocery retailers nationwide.

Featuring three mouthwatering flavors – Cheese, Jalapeño Cheddar and Chili Cheese – Oscar Mayer Stuffed Dogs take inspiration from fans’ favorite restaurant offerings. In fact, millions of consumers requested extra spice for their food last year alone, inspiring key ingredients for the new recipes including real jalapeño peppers and chilies. Whether enjoyed in a bun or on its own, Oscar Mayer Stuffed Dogs provide fans with new, tasty ways to enjoy their favorite grilling essential.

“Our ambition is to spark smiles and be the indisputable leader in taste, which is why we reimagined the iconic Oscar Mayer wiener to meet the evolving preferences of our consumers,” said Molly White, Vice President of Marketing for Oscar Mayer. “Whether seeking a spicy twist or pop of creamy cheese, we strive to feed fans’ appetite for category offerings that are currently only available from quick service restaurants.”

As the Cheese Dog category currently outpaces the Hot Dog category in dollar growth, Oscar Mayer saw this as a ripe opportunity to expand its hot dog offerings beyond its iconic wieners. Oscar Mayer is the first brand to bring two new hot dog flavors, Jalapeño Cheddar and Chili Cheese, to retail—delivering on fan demand for flavor and indulgence.

Stuffed Dogs are now rolling out to major grocery retailers nationwide in eight-packs for $4.99. To learn more about Oscar Mayer Stuffed Dogs, follow @OscarMayer on Instagram or click here.

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