Philadelphia Unveils First-Ever Refrigerated Cream Cheese Frosting in the US
Philadelphia, the brand that has set the cream cheese standard for more than 150 years, is bringing its signature creamy taste to the baking category with the launch of Philadelphia Cream Cheese Flavored Frosting. Made with fresh milk and real cream, Philadelphia Frosting is the first refrigerated cream cheese frosting from a mainstream brand in the US.
Whether reaching for a shelf-stable frosting or opting to whip up a homemade recipe, bakers are yearning for a frosting free from artificial flavors and dyes or one that doesn’t require multiple steps, ingredients or clean up. With cream cheese frosting in the top three of America’s favorite frosting flavors, Philadelphia, the leader in cream cheese, is suited to trailblaze the category and deliver on the taste, texture and convenience cream cheese frosting lovers are craving. Philadelphia Frosting marries its creamy texture and trusted quality in an easy-to-use format people can enjoy straight from the refrigerator with no preparation or cleanup required.
“Bringing the creamy deliciousness of Philadelphia to the frosting category just makes sense and it’s a great example of how we’re giving our fans new ways they can enjoy Philly in the kitchen,” said Becca Dunphey, President, Taste, Meals and Snacking at The Kraft Heinz Company. “Our team has worked tirelessly to perfect a frosting recipe worthy of the Philadelphia name, and we are excited to bring this game changing innovation to market. With Philadelphia Frosting, consumers don’t need to compromise on taste or convenience, they can be confident that they’re getting the delicious Philadelphia experience every time.”
Beginning in October, Philadelphia Frosting will be available in 16 oz. tubs in the iconic original cream cheese flavor for $4.99 at select retailers nationwide. For more information on the newest Philadelphia product and where to purchase, visit Cream Cheese.