March 10, 2021

Plant-based Child Nutrition Company Else Signs Distribution Agreement with UNFI

Else Nutrition Holdings Inc., the plant-based baby, toddler and children nutrition company, has announced that it has listed its Plant-Based Complete Nutrition for toddlers, with United Natural Foods (UNFI), as a core partner for grocery distribution across the United States.

“As a strategic partner for growth, UNFI is fundamental,” said Else Nutrition’s CEO and Co-Founder, Hamutal Yitzhak. “Their deep roots in the natural food ecosystem, coupled with exceptional relationships with retail accounts of all sizes and types, positions us for exponential reach and accessibility. This is another pivotal moment for the brand, as many retailers have been awaiting this UNFI listing. We’re more than ready for this next stage and the major growth it is expected to generate.”

United Natural Foods, Inc. engages in the distribution of natural, organic and specialty foods and non-food products. It operates through the following segments: “Wholesale” – which includes nutritional supplements, personal care items and organic products; “Other” – which includes the sale other activities of the firm. It offers food and non-food, frozen, perishables, bulk, body care products and supplements. UNFI distributes an assortment of more than 250,000 products nationwide from more than 10,000 suppliers. Their divisions include: UNFI Canada, Alberts Fresh Produce, Tony’s Fine Foods, Nor-Cal Produce, UNFI Wellness, Woodstock Farms, UNFI Brands+, Honest Green eSolutions, UNFI Easy Options and operates out of seven distribution centers. UNFI Brands+, Honest Green eSolutions, UNFI Easy Options.

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