Scharffen Berger Debuts New Vegan Oat Milk Chocolate Snack Bark Line and Sweets & Snacks Expo May 22, 2023

Scharffen Berger Debuts New Vegan Oat Milk Chocolate Snack Bark Line and Sweets & Snacks Expo

Scharffen Berger Chocolate Maker, America’s original craft chocolate, is launching a new product category for the brand at the NCA Sweets & Snacks 2023 show (booth #11580) with the debut of BREAKS by Scharffen Berger. BREAKS merges Scharffen Berger’s top quality 43 percent Oat Milk Chocolate, sweetened with coconut sugar, with a variety of sought-after mix-ins, resulting in a delectable selection of bark—all of which are vegan—that are perfect for sweet snacking. In addition to unveiling BREAKS, Scharffen Berger will also be showcasing recent innovations in baking chocolate, chocolate charcuterie flats and bars.

“It’s been a whirlwind of a year, with so much innovation and exciting new opportunities to modernize this great and respected chocolate brand,” said JP Mackey, President and Chief Sales Officer for Scharffen Berger. “Sweets and Snacks attendees are going to see a whole new Scharffen Berger this year, still built on the same innovation-meets-quality foundation established so many years ago and resurrected by the current independent operators I have the honor of working with. The new branding, SKUs and product lines are expansions to meet the tastes of today’s consumers as well as the broader needs of our current and future retail partners. We have invested heavily in getting new products in the right package formats with on-trend ingredients, like plant-based oat milk, coconut and maple sugars and inclusions, up and running. BREAKS is a perfect example of how we have been re-thinking this brand and where it can bring value for our retail customers while delivering on end-user consumer tastes.”

BREAKS by Scharffen Berger are craft-made vegan barks featuring 43 percent Oat Milk Chocolate and coconut sugar for a sweet solution to lower-glycemic snacking. BREAKS come in four delicious flavors packed in conveniently sized, resealable 4.5 oz. stand-up pouches.

  • 43 percent Oat Milk Chocolate with Coconut Sugar + Salted Almond Bark (vegan)
  • 43 percent Oat Milk Chocolate with Coconut Sugar + Coconut and Quinoa Bark (vegan)
  • 43 percent Oat Milk Chocolate with Coconut Sugar + Salted Sunflower Seed Bark (vegan)
  • 43 percent Oat Milk Chocolate with Coconut Sugar + Gluten Free Pretzel Bark (vegan)

“The rising trend of consumers purchasing plant-based product alternatives and increase in Google searches for plant-based foods underscores the importance of providing these types of options for consumers across all food categories. We’re excited that we’ve perfected an oat milk chocolate that delivers on the unsurpassed quality and taste expected of Scharffen Berger. Of course, bark lines are already out there, but with BREAKS, we have created a first-of-its-kind bark line that offers a plant-based solution with high-quality taste in familiar flavors,” added Mackey.

In addition to the debut of BREAKS, Scharffen Berger will be showcasing the following innovations across its full portfolio in booth #11580:

Chocolate Provisions by Scharffen Berger

Bring bite-sized chocolate to any party with Chocolate Provisions by Scharffen Berger. This innovative product features 20 chocolate flats (9 g) packed in a cracker-like sleeve box, delivering a sweet solution to building charcuterie, cheese, dessert and brunch boards. Flavors available now include:

  • 41 percent Cacao Simply Milk Chocolate
  • 41 percent Cacao Milk Chocolate with Cacao Nib Crunch
  • 70 percent Cacao Dark Chocolate with Sea Salt
  • 70 percent Cacao Dark Chocolate with Toasted Coconut and Almonds
  • 82 percent Cacao Extra Dark Chocolate

 Scharffen Berger 3 oz. Chocolate Bars

Scharffen Berger’s core line of three-ounce bars—anchored by the core line of 41 percent Cacao Extra Rich Milk Chocolate, 62 percent Cacao Semisweet Dark Chocolate, 70 percent Cacao Bittersweet Dark Chocolate and 82 percent Cacao Extra Dark Chocolate—recently welcomed five new flavors with irresistible ingredients into the family of top-quality offerings.

  • 41 percent Cacao Milk Chocolate with Cacao Nibs (The Nibby Bar)
  • 41 percent Cacao Milk Chocolate with Almonds and Sea Salt
  • 41 percent Cacao Milk Chocolate with Toasted Coconut and Coffee
  • 70 percent Cacao Dark Chocolate with Cherries, Almonds and Sea Salt
  • 70 percent Cacao Dark Chocolate with Salted Almonds and Toffee

Scharffen Berger Baking Chocolate

Chef-preferred Scharffen Berger Baking Chocolate is new available in convenient baking portions, with four individually wrapped 1 oz. bars in each envelope, in 62 percent , 70 percent and 99 percent cacao varieties. This format will be easier for consumers to use and will result in less waste than the previous 9.7 oz. bar option.

Scharffen Berger’s signature baking chunks are specially formulated for optimum meltability, resulting in pools of melty goodness in every cookie. The current line, which features 62 percent Semisweet Chocolate Chunks and 70 percent Bittersweet Chocolate Chunks, recently added two new expressions which open up a world of possibilities for dairy-free or plant-based baking. In addition, the full line of baking chunks is now packaged in stand-up, resealable pouches for convenient use and storage of leftovers as well as ease of display on retail shelves.

  • 43 percent Cacao Oat Milk Chocolate Chunks with Coconut Sugar—dairy-free milk chocolate that performs like its milk-based counterpart, with all the same melting properties and Scharffen Berger’s signature richer, deep flavor profile.
  • 55 percent Cacao Dark Milk Chocolate with Maple Sugar—high cacao content milk chocolate chunk with maple sugar to tone down the over sweetness with losing a bit of the creaminess.

All Scharffen Berger’s new innovations are available now at www.scharffenberger.com and will be hitting store shelves soon.

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