January 22, 2021

Schuman Cheese Expands Snack Portfolio with New Cello Snack Packs

Schuman Cheese, the fourth-generation family of specialty cheesemakers, announces the latest launch from flagship brand, Cello, in the form of portable, single-serve pairings. Cello Snack Packs are slated to debut at the second iteration of Specialty Food Association Live! January 19 to January 22.

This latest addition to the Cello portfolio provides consumers with a personalized portion of Cello’s award-winning Fontal and Copper Kettle cheeses in combination with dried fruit and roasted nuts to enjoy on-the-go or in your living room. With concerns around food safety at a high, the single-serve enclosed packs will further serve as an added convenience for cheese-lovers everywhere.

“As the demand for healthier snack options continues to grow, Cello Snack Packs provide something new and different to enjoy while snacking at home or on the go,” shared Mike Currie, Marketing Director at Schuman Cheese. “Consumers want snacks that are easy, portable and portion-controlled, which is why we have created individualized portions of our most celebrated cheeses in a time when food safety is of the utmost importance.”

With consumer snacking trends only anticipated to grow throughout 2021, Schuman Cheese will welcome this latest offering to an already robust portfolio of snackable options, including:

  • Cello Copper Kettle Cup Chisels: Bite-sized pieces of authentic Copper Kettle Parmesan, crafted in copper vats for a distinctively rich and nutty flavor with a cooked caramel finish.
  • Bella Rosa Snacks to Go: Combining all-natural cheddar, roasted nuts and dried cranberries.
  • Vevan Dairy-Free Snax: Snax is a first-of-its-kind pairing that allows consumers to try Vevan snacking cubes paired with dried fruit and roasted nuts.

In addition to these snack innovations, Schuman Cheese will also be showcasing an array of artisanal cheese offerings from import brands such as Dodoni, El Pastor and Zanetti.

These products and more will be available and on display at SFA Live! in Schuman Cheese’s virtual showroom. For more details on the showroom, please see here.

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