SUNSET Unveils Pop Its Snack-Sized Cucumbers October 14, 2025

SUNSET Unveils Pop Its Snack-Sized Cucumbers

Mastronardi Produce is excited to announce the launch of its newest snacking sensation SUNSET Pop Its Bite-Sized Cucumbers. This new cucumber brand, with a variety that is exclusive to SUNSET, is a true one-bite cucumber, sweeter and crunchier than other two-bite cucumbers. Pop Its will make their debut at the International Floral and Produce Association (IFPA) Global Produce and Floral Show (GPFS), giving attendees the first taste of the next big thing in healthy snacking.

Visitors can pop by booth #4157 to experience the excitement firsthand and discover why Pop Its are as easy as Pop It, Dip It, Love It! “We’re always looking for ways to make healthy eating fun and accessible,” said Geoff Kosar, VP Marketing at Mastronardi Produce. “Pop Its are ideal for busy families, snack lovers and anyone who craves fresh flavor with zero fuss.”

Greenhouse grown, non-GMO and available year-round, these new cucumbers are sure to become a fast favorite. Available in retail and club formats, consumers will get their first taste of Pop Its soon.

Crafted for convenience, flavor and crunch, Pop Its one-bite cucumbers are perfect for dipping and ideal for on-the-go moments. Be among the first to experience Pop Its at the IFPA show and see why they’re the snack everyone will be talking about.

About Mastronardi Produce

Mastronardi Produce is dedicated to making fresh, flavorful produce available 365 days a year. Growing, distributing and marketing fresh fruits and vegetables for more than 70 years under the flagship SUNSET brand and more recently under the Backyard Farms and Queen of Greens brands. Headquartered in Kingsville, Ontario, Mastronardi Produce is the largest vertically integrated producer and distributor of greenhouse-grown produce in North America. Mastronardi Produce is a pioneer in the greenhouse industry and continues to lead the future of fresh produce through innovation, growth and flavor.

Subscribe to Grocery Insight