J&J Snack Foods, a snack industry leader and creator of SUPERPRETZEL soft pretzels, is adding an “untwisted” product to its popular pretzel portfolio with the launch of SUPERPRETZEL Bavarian Soft Pretzel Sticks. This snack and meal accompaniment is now available at grocery stores nationwide, bringing restaurant-style pretzels to the freezer aisle at Target, Walmart, Winn-Dixie, Harris Teeter, Schnuck’s, Jewel, Stop & Shop, Ingles, Publix, Bashas’ and Giant.
“Our SUPERPRETZEL Bavarian Soft Pretzel Sticks have continued to be the leading soft pretzel breadstick in foodservice, and we’re thrilled to now offer it in retail stores, allowing shoppers to bring this warm, tasty snack home to their families,” said Joanne Mizner, Vice President of Marketing – Retail at J&J Snack Foods. “We know that consumers are eating at home more than ever and we’re excited to give them a fresh way to prepare their favorite restaurant-style foods at home. SUPERPRETZEL Bavarian Soft Pretzel Sticks can be enjoyed in its purest form, alongside a sweet or savory dip or used as the base of a sandwich – the possibilities are endless.”
SUPERPRETZEL Bavarian Soft Pretzel Sticks are available in a 10-count package, will retail between $5.79 -$6.79, are fully baked with no artificial flavors and ready to eat in just minutes. The new product will join SUPERPRETZEL’s portfolio of Soft Pretzel Twists, Bites, Filled Knots, SoftStix and Mini Pretzel Dogs, currently available at all major grocery chains and at your favorite entertainment and amusement venues.
The new SUPERPRETZEL Bavarian Soft Pretzel Sticks, along with new Bavarian Hamburger Buns, will soon expand into the in-store bakery sections of supermarkets in 2024 in a new fresh-baked format. For a full look at J&J Snack Foods’ snack portfolio, along with where you can purchase SUPERPRETZEL products, visit JJ’s Snacks.