The makers of brand salsa, the No. 1 selling salsa brand in Mexico and a growing staple in kitchens across the United States, today announced the introduction of its new HERDEZ Habanero Hot Sauce. Made with real habanero peppers, the fiery, new hot sauce promises a distinctive, blazing flavor that sets it apart from the crowd of hot sauces. Sure to become a go-to favorite among hot sauce lovers, HERDEZ Habanero Hot Sauce brings a hot, spicy heat and versatile taste to enhance any dish, including everything from tacos, burritos, burgers and chicken wings, to eggs, salty snacks, ramen noodles, chili and more. The new, shelf-stable sauce hit retail store shelves this month.
“We’re always looking to expand our portfolio and offer new and unexpected ways for consumers to experience the authentic Mexican flavors they love and believe we’ve delivered the perfect, everyday condiment for almost any food,” commented Giselle Olson, brand manager of the HERDEZ brand. “Our hot sauce line expansion with the new Habanero Hot Sauce offers a delicious, bold kick that works with any cuisine or occasion, from breakfast to dinner and every bite in between.”
HERDEZ Habanero Hot Sauce joins HERDEZ Avocado Hot Sauce and a full range of best-selling HERDEZ foods, including its salsas, taqueria sauces, dips and guacamole, available at major grocery chains across the U.S. The new sauce is gluten-free, dairy-free and vegan and will be sold in 5 oz. (MSRP $2.78-$3.39) and 12 oz. (MSRP $5.38-$6.49) bottles.