Undercover Snacks Launches Enterprise-Wide at Whole Foods Market May 6, 2024

Undercover Snacks Launches Enterprise-Wide at Whole Foods Market

Undercover Snacks, a manufacturer of crispy chocolate snacks that are secretly better for you, announced today that Whole Foods Market has launched its signature line of Chocolate Quinoa Crisps enterprise-wide. Undercover Snacks, which have been sold in the Northeast and North Atlantic regions of Whole Foods since 2017, will now offer their 3oz bags of mini-crisps in Dark Chocolate + Sea Salt, Milk Chocolate and Dark Chocolate + Cherries in 528 Whole Foods Markets across the country.

“We are incredibly excited to be launching nationally at Whole Foods.” said Diana Levy, Founder, Co-Owner and CEO of Undercover Snacks. “Whole Foods is where it all began—in our first store, in Newark, NJ! We believe Whole Foods’ decision to launch Undercover nationally reflects our strong, accelerating sales, coupled with a phenomenally delicious chocolate snack that bring true innovation to the confection category. We are also gaining tremendous awareness and brand recognition as millions of people enjoy Undercover each month as a complimentary snack on United Airlines.”

 

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