September 30, 2022

UPTIME Energy Unveils New Bottle Packaging Design at the NACS Show 2022, Allowing the Brand to Expand Retail Footprint

UPTIME Energy, the first to market premium and better-for-you energy drinks, will unveil a new bottle design at the NACS Show 2022, a premier industry trade show for convenience and fuel retailing. UPTIME Energy will be exhibiting in the North Hall Level 1, booth 829 Oct. 2-4, 2022.

The NACS Show presents the best opportunity for UPTIME Energy to present its new bottle design and height to key retailers across the country. The trade show typically draws 24,000 attendees including many buyers for convenience stores and fuel stations and is operated by the Association for Convenience & Fuel Retailing.

“At UPTIME we’ve always been proud of our unique, aluminum bottle and the refreshing, sparkling liquid inside,” said CEO Benjamin Kim. “Our latest packaging innovation allows for increased visibility and placement opportunities which supports our continued strong growth. Consumers love our delicious flavors and the productive energy we provide. Being able to increase availability and bring UPTIME to all their favorite retail chains will greatly expand our loyal fan base. We are very excited to see our new shorter aluminum bottle launch with the 2023 resets!”

With all the emerging energy brands, instead of expanding cooler doors, buyers are creating efficiencies by reducing shelf height and expanding cold space shelf count. With the previous bottle design, the bottle height presented limitations with some retailers. The new innovative bottle design is shorter with a wider base, while still being resealable and maintaining the same UPC code. The wider bottle base allows for more stable 12-pack cartons and better retail displays, while reducing shrinkage. Initial feedback from distributors and chain partners has been great on both the bottle height, new graphics and the fruit images on the bottle.

UPTIME Energy drinks can now be placed on any shelf in the cold vault including the strike zone.

UPTIME Energy invites all attendees and buyers to view and sample products at booth 829 in the North Hall Level 1. Representatives and sales agents will be on site to assist with questions.

To learn more about UPTIME Energy, please visit UPTIME Energy and social media channels: Instagram, Facebook and TikTok @uptimeenergy.

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