October 5, 2020

Wholly Rollies PB Protein Balls Now Available at Grocery Retailers

Crazy Richard’s new frozen snack line, Wholly Rollies are now available at about 6,000 retail locations nationwide including Walmart, Kroger and Kroger-owned chains nationwide.

“We are thrilled these national chains have picked up Wholly Rollies,” said Owner Kimmi Wernli. “I am a mom of four kids and a business owner and do not want to sacrifice nutrition for my family but also need the convenience of something I can grab quickly. So instead of creating a bar like every other company, we came up with frozen peanut butter protein balls with clean ingredients that can be stored in the freezer for 18 months. It’s frozen fresh at its best!”

Crazy Richard’s Wholly Rollies can be found in the freezer aisle. These peanut butter protein balls are a natural extension of the popular Crazy Richard’s Creamy Peanut Butter that was featured on the Today Show (https://www.today.com/food/best-peanut-butters-according-nutritionists-chefs-t145189).

Wholly Rollies will be sold in packages of ten, in three delicious flavors, made with only five or six ingredients:

  • PB & CACAO – Peanut Butter, Oats, Dates, Cacao Nibs, Unsweetened Toasted Coconut
  • PB & STRAWBERRY – Peanut Butter, Oats, Dates, Freeze-Dried Strawberries, Unsweetened Toasted Coconut
  • CINNAMON OATMEAL – Peanut Butter, Oats, Dates, Golden Raisins, Flax, Organic Cinnamon

Wholly Rollies won the prestigious Nexty Award from New Hope Network for Best New Frozen Product in 2019.

 

Subscribe to Grocery Insight