Yaza Labneh Launches Nationwide in Whole Foods Market
Yaza, a new brand of authentic Mediterranean labneh, launched two flavors – Za’atar & Olive Oil and Plain – in select Whole Foods Market stores in June. The high-protein dips are available in the refrigerated dip or deli departments.
“I’m incredibly proud that our national launch in Whole Foods Market stores will introduce authentic Mediterranean labneh to American kitchens for the first time,” said Karim Khalil, Founder of Yaza.
Yaza Labneh is made according to the traditional recipe, using only whole milk and salt from a creamery nestled in the Catskill Mountains. Traditionally, labneh is made by straining pasteurized cultured milk and salt through a cheesecloth overnight to remove the liquids and create a thick, delicious dip. Yaza recreates this exact recipe at scale.
“You’ll never find thickeners or additives in our labneh. We make it the way people in the Mediterranean have been making it for centuries, and that will never change,” said Khalil.
Labneh is a healthy source of protein and probiotics that promote gut health. Whether spreading it on warm pita bread, dipping crunchy veggies, layering it in your favorite wraps or whisking it into a salad dressing, Yaza Labneh brings the Mediterranean into your kitchen.
To learn more about Yaza Labneh, visit Yazaa Foods.