Barvecue Launches Across the United States in 360 Sprouts Locations

Barvecue wood-smoked, plant-based barbecue is now available across the United States in 360 Sprouts Farmers Market locations. 

Barvecue is available in the frozen section at Sprouts and each location will carry Pulled BVQ, which is already sauced and gluten-free Naked BVQ for those who want to add their favorite sauce or seasoning. 

“2021 has been a strong year for Barvecue,” noted Founder and CEO, Lee Cooper. “In a year of incredible growth and expansion, distribution across the United States with our delicious, plant-based, wood-smoked Barvecue in 360 Sprouts Farmers Markets is one of this year’s most important milestones.”

A report by Bloomberg Intelligence, titled Plant-Based Foods Poised for Explosive Growth, has predicted that the value of the plant-based market will soar from $29.4 billion in 2020 to $162 billion by 2030.

This news comes when consumers are increasingly choosing plant-based options due to growing concerns about health, sustainability and animal welfare.

“We are seeing Barvecue appeal to meat-eaters, vegetarians, vegans, flexitarians…People with all types of diets,” said Cooper. “Barvecue delivers great taste to barbecue lovers who are looking for a better option. We are honored and excited to be welcomed into the Sprouts family to bring more delicious Barvecue to people across America!”