DoorDash Launches Industry-Leading Safety Features for Alcohol Delivery

In a recent announcement, DoorDash rolled out a plan for safety features for alcohol delivery in the US. The enhanced two-step or dual ID verification has already been successfully piloted in several areas across the country.

Since expanding alcohol delivery last year, DoorDash has seen tremendous demand from consumers, merchants and Dashers. By facilitating alcohol delivery, DoorDash helps merchants grow their businesses, enables customers to purchase alcohol safely and conveniently from home, and provides Dashers with additional earning opportunities. DoorDash estimates that adding alcohol may increase restaurants’ and grocers’ average customer order values by up to 30 percent and convenience stores by over 50%. In Q4 2021, U.S. Dashers earned, on average, almost 30 percent more on deliveries with alcohol than on non-alcohol deliveries.

The new safety features announced today will further enhance how IDs are checked before alcohol is delivered. In addition to existing safeguards, Dashers will now be required to scan the front of a customer’s ID with the DoorDash app to verify their identity prior to handing off and completing the delivery. After verifying the customers’ identity and checking for any signs of intoxication, the delivery may be completed. Customers will also be reminded that they must be at the door with a valid ID when the delivery is being made.

“At DoorDash, safety is a top priority, and our goal is to deliver alcohol in the safest and most responsible way possible,” said Erik Ragotte, DoorDash’s General Manager of Alcohol. “With today’s announcement of two-step or dual ID verification, we’re setting a new industry standard for responsible alcohol delivery. The new safety measures will help ensure alcohol is delivered to people over the age of 21. We will continue to innovate and find even more ways to promote responsible alcohol delivery.”

For more information, visit the company’s official press release.