November 16, 2020

Moocho Announces Launch of Dairy-Free Cheese Shreds

Moocho, a plant-based dairy brand, announced today the launch of its new dairy-free cheese Shreds. The dairy-free Shreds, in flavors including Cheddar, Mozzarella and Fiesta Blend, are crafted with simple, modern ingredients and apply fermented cultures and aging used in traditional cheese-making techniques to level up comfort food favorites.

Moocho Shreds are vegan, 100 percent non-GMO and gluten-free and contain 0 percent cholesterol and made to melt and stretch just as well as traditional dairy-based cheese.

“Category research suggests shoppers see a gap in the plant-based cheese category where brands haven’t been able to provide a taste and texture that people crave,” said Jaime Athos, president and CEO of Moocho and its sister brand, Tofurky. “Moocho aims to improve category perception and impress a market hungry for delicious, affordable and accessible plant-based options. As a category, we can do better now, with more ingredient options available.”

Moocho aims to provide tasty, affordable and accessible dairy-free foods with a texture that shoppers crave, closing the gap between what is currently offered and what consumers want. Moocho is also a Certified Benefit Corporation that reinvests in environmental initiatives, advocates for environmental conservation and invests in its community.

Moocho dairy-free Shreds are now available for purchase in 8-oz. bags with an SRP of $4.99. Moocho Shreds are available in select grocery stores, including H-E-B, as well as food service. For more information, click here and follow

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