Reese’s to Start ‘Salty’ Twitter Campaign during March Madness
The Reese’s brand is embracing salty March Madness moments on Twitter with a chance to win free Reese’s Big Cups with Pretzels throughout the tournament. Fans who follow and retweet @Reeses or use #SaltyReeses and #Sweepstakes when prompted by designated Tweets on Reese’s Twitter account, will be qualified to win – but they have to be quick; these will only be open for 10 minute periods.
“In a year that has given us way too many reasons to be salty, the Reese’s brand is giving fans a voice to share their saltiness. And what better time than one of the saltiest seasons of the year, March Madness,” said Margo McIlvaine, Reese’s Brand Manager. “From bracket fails to epic upsets, we will be right there with fans reveling in the saltiness and giving fans something sweet (and salty) to numb the pain – our new Reese’s Big Cups with Pretzels.”
Starting tomorrow March 18 and throughout the tournament, 1,200 lucky fans each will win one pack of delicious Reese’s Big Cups with Pretzels – just a bit saltier than the classic Reese’s Peanut Butter Cup.
In addition to the giveaway and to spread the love, a few salty college towns may get a pallet of Reese’s Big Cups to sweeten any disappointment they may be feeling around the tournament.
Rules and more information:
NO PURCHASE NECESSARY. A PURCHASE WILL NOT INCREASE YOUR CHANCES OF WINNING. Open to legal residents of the 50 United States (D.C.) 18 (except 19 in AL/NE and 21 in MS) years of age and older. Void where prohibited. Sweepstakes begins at 9 AM ET on 3/18/2021 and ends at 11:59:59 PM ET on 4/5/2021. Sweepstakes consists of four 10-minute entry periods during the Promotion Period. Entries do not carry over to subsequent entry periods. For Official Rules, including how to enter, description of entry periods, prize descriptions and odds disclosure, click here. Sponsor: The Hershey Company, 19 E Chocolate Avenue, Hershey, PA 17033