Southern Recipe Small Batch Introduces Krutones

Southern Recipe Small Batch, a leading authentic, handcrafted, small batch pork rind, introduces new Butter & Garlic and Italian Style KRUTONES (pronounced Crew-Tone-Ez), an innovation that will sit alongside traditional croutons and other salad and soup toppers on shelf. Each new SKU boasts five grams of collagen, just one gram of total carbohydrates per serving and is also gluten-free. With the launch of KRUTONES in April 2023 at an SRP of $3.99 for each 2-ounce pouch, Southern Recipe Small Batch seeks to continue elevating the pork rind category overall.

“We’ve worked hard to educate today’s consumer about pork rinds and demystify the category, overall. With the opportunity to bring Southern Recipe Small Batch to shoppers in a different part of the grocery store, we’re confident we’ll be able to broaden our audience and adopt new, loyal pork rinds lovers,” said Mark Singleton, Vice President of Sales and Marketing for Southern Recipe Small Batch. “Casual snackers, dieters, foodies and everyone in between are sure to love KRUTONES.”

For a snack historically purchased by men, Southern Recipe Small Batch’s pork rinds are carefully crafted to speak to every consumer with a craving for the bold. As a part of the Rudolph Foods company, Southern Recipe Small Batch brings to life family history and hard work by continuing to use their family’s secret cooking method dating back nearly 70 years.