United Fresh Launches Exhibitor Education Webinar Series

United Fresh Produce Association gathered their exhibiting community for the first time since announcing their return to live events this June 24-26 in Los Angeles, CA., to kick off a four-event education webinar series that will guide exhibitors through the benefits of this year’s online and in-person experience.

During a year of uncertainty and virtual-only engagement, United Fresh worked with their exhibitors through pre-event education to ensure a successful transition online for United Fresh LIVE! held in June 2020. This year, the association will once again usher exhibitors toward success of the hybrid event through a series of webinars as they plan to bring the industry together once again – in-person and online – for a choose your own adventure experience.

“United Fresh does an excellent job developing solutions to ensure our business is visible with buyers,” said Rachelle Schulken, Marketing Event Manager, Renaissance Food Group. “We learn so much from their webinars which help us build the best online and in-person experience possible. Working in partnership with United Fresh has really been a game changer.” Leading trade show expert Jefferson Davis of Competitive Edge, will host the monthly webinar series presenting a digital-first strategy that will drive success of the in-person experience in June.

For more information, visit the company’s official press release.